Sao Paulo rewards travelers who plan a little ahead. Below are the top-rated tours and experiences in Sao Paulo, with notes on who each one suits, typical prices and how to book.
Quick Answer: Best Things to Do in Sao Paulo
The most-reviewed experience in Sao Paulo on Viator is São Paulo’s Full Day City Tour in Sao Paulo, rated 4.9/5 from 1,911 reviews. It is followed by 5 hour Private Tour Of São Paulo and Amazing São Paulo overview in 4 or 5. Prices for the top-rated tours start from about $79 per person.
Top-Rated Sao Paulo Tours & Experiences
Top Experiences in Sao Paulo
São Paulo’s Full Day City Tour in Sao Paulo
Rated 4.9/5 from 1,911 Viator reviews, from about $79 per person. A guided walk or sightseeing tour is a reliable way to get your bearings in Sao Paulo, with a local guide covering the history and the places most visitors want to see. Read our full São Paulo’s Full Day City Tour: Main City Sights – (Shared Group) review.
5 hour Private Tour Of São Paulo
Rated 5/5 from 694 Viator reviews, from about $139 per person. Travelers rate this experience highly, and it is a solid pick for anyone building a trip around Sao Paulo.
Amazing São Paulo overview in 4 or 5
Rated 4.9/5 from 379 Viator reviews, from about $158 per person. Travelers rate this experience highly, and it is a solid pick for anyone building a trip around Sao Paulo.
4 hour Sum up Private Tour Of São
Rated 4.9/5 from 244 Viator reviews, from about $109 per person. Travelers rate this experience highly, and it is a solid pick for anyone building a trip around Sao Paulo.
How to Choose the Right Experience
Start with the kind of day you want. Guided city tours and ticketed visits suit first-time visitors, water and outdoor trips suit travelers who want a change of pace, and food experiences are a relaxed way to round out a stay. Reading recent reviews is the best way to gauge current quality, and checking the live availability on the booking page confirms dates, group size and what is included.
Booking Tips for Sao Paulo
- Busy periods in Sao Paulo include February (Carnival season) and November, so book popular tours several days ahead in those months.
- Look for free cancellation on the booking page so you can adjust if the weather changes.
- Summers are warm and rainy, and winters are mild and drier.
- Check the pickup point, start time and duration before you book.
Frequently Asked Questions
What are the best things to do in Sao Paulo?
Among the most popular choices on Viator are São Paulo’s Full Day City Tour in Sao Paulo, 5 hour Private Tour Of São Paulo and Amazing São Paulo overview in 4 or 5. All are well rated by travelers at the time of writing.
How much do tours in Sao Paulo cost?
Prices for the top-rated tours listed here start from about $79 per person, with a typical mid-range of around $139 and some experiences costing $158 or more. Rates change by date, group size and option.
Should I book tours in Sao Paulo in advance?
Popular tours can sell out in busy periods, so booking a few days ahead is a sensible approach, especially for weekends and peak season.
When is the best time to visit Sao Paulo?
The most popular months for visiting Sao Paulo are March to May and September to November. Conditions vary by season, so see our best time to visit guide for details.
Disclosure: some links on this page are affiliate links. If you book through them we may earn a commission at no extra cost to you. Ratings, review counts and prices come from Viator listings checked in October 2026 and may have changed.
Plan Your Tours in Sao Paulo
Ready to book? See our full roundup of the best tours and experiences in Sao Paulo for guided options, skip-the-line tickets, and day trips.
Write Your Review
No reviews yet. Be the first to share your experience!